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Posted by:
Will Ruch in
Branding, CEO Blog, Social Media, Talent Management, Power Partners Book, Versant News, Marketing April 05, 2013
Versant has teamed up with the Greater Milwaukee Committee (GMC) and ManpowerGroup for a dynamic panel discussion on creating a destination workplace. I am excited that we are bringing this timely and important learning to the Milwaukee business community.
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Posted by:
Will Ruch in
Power Partners Book, Talent Management, Versant News, Branding, Marketing, CEO Blog March 14, 2013
Creating a partnership between HR and marketing creates the road map to becoming a destination workplace.
In fact, the elements that are critical to business success are also necessary for a destination workplace – a compelling value proposition for recruiting, retaining and engaging employees, and authentic employer and consumer branding.
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Posted by:
Will Ruch in
Interactive, Branding, Marketing, CEO Blog March 13, 2013
When people see things, they feel things, and when they feel things, they change. This is the power of a professional, conversational-style video.
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Posted by:
Will Ruch in
Versant News, CEO Blog, Awards February 20, 2013
We are proud to be earning praise and awards for website and TV work we created on behalf of our clients. Last Friday, the American Advertising Federation honored our “JS Everywhere” TV commercial for the Milwaukee Journal Sentinel with a Silver ADDY at their Madison/Milwaukee event.
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Posted by:
Will Ruch in
Talent Management, Power Partners Book, Branding, Marketing, CEO Blog February 19, 2013
In a recent interview for the University of Wisconsin-Milwaukee’s Center for the Study of the Workplace, I discuss the importance of the connection between talent and brand. An Apple retail store exemplifies this connection, where every employee is a brand ambassador.
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